Now, if you don’t know, a design sprint is an intensive, highly structured five-day innovation cycle developed by Google Ventures. Product teams come together to tackle a specific problem and come out the other side with a solution and, hopefully, a prototype to validate it. It’s an insanely fabulous and powerful way to jump-start ideas and get them into the market.
So how am I tricking people? Because when I gather designers, product managers, researchers, and engineers together for a sprint while they work remotely from home, they attend under the guises of a) following the typical Google Sprint workshop methodology and b) purporting to “make a product.” So, if we’re not gathering for a design sprint and we’re not getting together to prototype a product, what are we doing?
We’re connecting with each other at a time when everything is forcing us to disconnect.
Having meaningful social interactions is essential for our basic sanity, health, and happiness. In her book, “Daring Greatly,” published in 2012, social work researcher Dr. Brené Brown says it nicely: “Connection is why we’re here. We are hardwired to connect with others, it’s what gives purpose and meaning to our lives, and without it, there is suffering.” Improving and deepening our relationships with our coworkers is just one way to improve our overall situation right now.