TEAMS
Brand design
Brand designers at Meta create the strategic and conceptual foundations for our brands. They are both thinkers and makers, designing brand identities that are expressed in products, communications, experiences and on ever-expanding surfaces. We aim to build connection between our products and the people who use them.
“At Meta, our audience is essentially the whole world. We design brands that are not just beautiful, but inclusive and accessible to people everywhere.”
Christy S.
Creative Director
Brand design is the creative intersection of strategy, product and marketing. We collaborate with internal and external partners to develop visual identity systems and brand elements, including logos, typography, color palettes, illustration, motion, iconography, photography and art direction. At Meta, brand design teams work at the edge of our discipline, imagining how brands will be expressed in emerging environments — including those that don’t yet exist.
